Audio content (audiobooks and podcasts) is growing in popularity. Below are some tips and tricks, and news to get you up to speed on this aspect of the publishing industry.
Making and Marketing Audiobooks
- “Understanding Audiobook Production: An Interview with Rich Miller” on Jane Friedman
- “5 Ways to Market Your Audiobook Without Ads” on Jane Friedman
- “ACXU Presents: Elements of a Well-Reviewed Audiobook” on YouTube
- “Book Marketing: Voice Search For Authors With Miral Sattar” on The Creative Penn
- “9 Ways to Nail Your Author SEO in 2019” on Learn Self Publishing Fast
Audiobook News
- “HMH Trade Forms Audiobook Unit” on Publisher’s Weekly
- “BookBub Enters Audiobook Space with Chirp” on Publisher’s Weekly
- “Capstone Brings Children’s Book Bundles to Alexa Subscribers” on Publisher’s Weekly
- The Infinite Dial 2019
- “New types of deals between Audible and authors might mean trouble for publishers” on Melville House
Making and Marketing Podcasts
- “Podcast growth hacks” on Reddit
- “How to grow your podcast audience: a complete guide” on Lower Street
Podcast News
- “Podcasts, smart speakers soar as social media stalls, based on new survey” on TechCrunch
- “The Great Podcast Rush” on Vulture
- “Google brings search to podcasts through automatic transcription” on Search Engine Land
- “Google Search will offer better news coverage, and soon, support for podcast search” on TechCrunch
- “Exclusive: The Athletic’s next arena is in podcasting” on Axios
- “Apple outlines new Podcasts features including transcript search, category changes, more” on 9 to 5 Mac
- “What’s Behind Netflix’s Podcast Ambitions?” on Vulture
- “Investing in the Podcast Ecosystem in 2019” on Andreessen Horowitz
- “Spotify now lets advertisers target podcast listeners” on The Drum
- “Beyond Gimlet And Luminary: A Look Into Podcasting Investment In 2019” on Crunchbase
