Digital Pubbing

Exploring the ins and outs of the publishing industry

strategy

Guest Post: Developing an ebook Writing Strategy — Update For 2020

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By Rob Davis Back in the day, you only had to assume one role; that of a writer. Editors, proofreaders and publishers were those big agencies that would print your book and ship them to booksellers around the world, charging you hefty royalties in the process. However, the tide shifted on September 28th, 2011 with the release of Amazon Kindle, which ushered in a new era … [Read more...] about Guest Post: Developing an ebook Writing Strategy — Update For 2020

Guest Post: Learn From Social Media Influencers How To Create Your Personal PR Strategy

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By Ellie Chapman Social media influencer isn't just a buzzword. Pixlee defines it as a “user on social media who has established credibility in a specific industry and who has access to a large audience and can persuade others by virtue of their authenticity and reach.” More importantly, as an indie author, you can learn a lot from social media influencers and incorporate … [Read more...] about Guest Post: Learn From Social Media Influencers How To Create Your Personal PR Strategy

Guest Post: How the King Will Rule in 2018 (Content Marketing Trends)

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By Varun Sharma Content being the king and Marketing its queen, together hand in hand they rule the entire kingdom. With passing time, they keep on changing their rules to maintain their authority. It becomes important for us to understand and adopt those changes so as to survive in this competitive world where Darwinian’s theory perfectly fits in: “Survival of the … [Read more...] about Guest Post: How the King Will Rule in 2018 (Content Marketing Trends)

4 Factors for Your Marketing Plan

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There are a lot of factors to consider when it comes to marketing your book(s) and your brand. Below are four to consider. 1. Planning Your Marketing Strategy/Finding Your Audience Before doing anything, you want to find your target audience so you can tailor your plan to them. Here are some helpful resources: "Book Writing Tips: 9 Keys to Clarifying Target Market" on … [Read more...] about 4 Factors for Your Marketing Plan

5 Ways Gaming Can Help Indie Authors Increase Sales

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I recently wrote an article about the similarities between self-publishing and being an indie game developer (soon to be up on IndieReader--stay tuned). It's pretty cool actually, how the process of creating, marketing, and selling games is so close to the process of writing, marketing, and selling e-books (both even have a few big platforms to focus on). Anyway, this got me … [Read more...] about 5 Ways Gaming Can Help Indie Authors Increase Sales