There has been a lot of buzz lately around Kindle Unlimited, the latest service to enter the ebook subscription game. But what out of all the subscription services I'd say that this one is the biggest game changer, and that's because it's an Amazon service. After recently finishing Brad Stone's The Everything Store, I have a feeling that right now, Kindle Unlimited is more … [Read more...] about Taking a Closer Look at Amazon’s Kindle Unlimited
Scribd
Interview on Scribd: Getting the Word Out
Yesterday Scribd posted an interview with me on self-publishing tools and getting book reviews. It was a great experience and I want to thank Taylor for the interview. Below is an excerpt. You can read the full article here. It used to be that the success of a book was dictated by the reviews of newspaper columnists and the attention garnered by placement on … [Read more...] about Interview on Scribd: Getting the Word Out
Marketing and Marijuana
Earlier this week, my interactive media class had a guest speaker: Kate Rados. She is currently the marketing director for F&W Media, and for part of her presentation she gave us a case study to test our marketing skills. Earlier this year, she had created a marketing campaign for the book, "Marijuana is Safer." The book is about how marijuana is less dangerous than … [Read more...] about Marketing and Marijuana