Editor's Note: This is part 2 of my marketing funnel series. You can read part 1 here. Last year, my husband and I launched our online course, Complete Podcasting Course. We'd been podcasting for nearly 7 years and in 2021 it became both our full-time jobs, so we wanted to share what we'd learned and help people who are just getting started. I'd built online courses before, … [Read more...] about Marketing Funnel Part 2: Lessons Learned Building a Quiz Funnel
By Mikel Otis If you're like most professionals, you probably send dozens of emails every day without giving the subject line a second thought. It's a last-minute addition. If that's the case, you're doing something wrong. The subject line may frequently decide whether or not it is opened and how the receiver reacts. Writing email subject lines that get opened is an … [Read more...] about Guest Post: 5 Tips on How to Write a Good Email Subject Line
By Sara Williams As we know, email marketing is and has been one of the prominent marketing strategies that are in use for a lengthy period. Almost every best email marketing software helps us in easily creating bulk emails and delivering them to the right client. Depending on our experience, it is very clear that the best email marketing service modifies prospects of … [Read more...] about Guest Post: How to Create the Perfect Email Marketing Strategy?
So many wonderful authors, publishers, and people just interested in the book industry have written numerous guides, case studies, and resources to help others interested in writing and publishing. Sometimes the best way to share resources is via lists, like my post 7 Strategies and 110 Tools to Help Indie Authors Find Readers and Reviewers. With that in mind, here are links … [Read more...] about By the Numbers: 189+ Tips and Tricks on How to Write, Edit, Market, and Sell Your Books
There's a saying: the money is in the list. An email list is the best way to connect to your audience. You can communicate directly, without worrying about how a platform might change, and you can get feedback from your fans and readers. So how do you build an email list? There's a lot of great advice out there, but it boils down to a few steps: Step 1. Start a Blog Or at … [Read more...] about Indie Writers: Building Your Email List
Marketing is a huge, integral part of indie publishing, but it doesn't have to be hard. There are a lot of different pieces, but one of the most effective and longest lasting is building an email list. The email list has a few different names. Mailing list, subscribers, sign-ups, newsletter. But it all boils down to the same thing: it's a list that people have willingly … [Read more...] about Indie Authors: It’s All About the List
Blogging is one of the best ways to build a platform, both as a book author and as a freelance writer. I plan on posting more about the specifics of being a freelancer, now having done it for a while, but blogging seems a good place to start, since it applies to both types of writers. There are a lot of benefits to blogging, especially if you do it regularly. In the past few … [Read more...] about The Ins and Outs of Blogging as a Professional Writer