By Ronald Gabriel Everybody has a brand. When you say you are a ‘coffee lover’ or an ‘avid reader’, you are establishing traits that everyone around you associates with your brand. Similarly, your author brand is how people identify you as an author. It is everything; from your requirements, and standards, to your voice, and opinions. Your brand identity is the story you … [Read more...] about Guest Post: 5 Proven Tips to Set Your Brand Apart From Your Competitors
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Guest Post: Content Marketing Tips: How To Effectively Tell Your Brand’s Story
Quick editor's note: As an author, you have a brand. So don't be afraid to tell your brand's story! By Emma Dittmer Today’s effective content marketing strategies revolve around the concept of storytelling. While content marketing has always been about adding value beyond selling a product or service, telling a brand’s story in a significant, meaningful way has certainly … [Read more...] about Guest Post: Content Marketing Tips: How To Effectively Tell Your Brand’s Story
Marketing Practices and Strategies for Indie Authors
Marketing is a key component of any indie author's business strategy. This year, I've been at least loosely following BookWork's month by month marketing plan. The early months are more about research and figuring out who to connect with, and then building on that throughout the year. Some other marketing ideas and practices to consider include: "Best Marketing … [Read more...] about Marketing Practices and Strategies for Indie Authors
Indie Authors: Building Your Brand and Writer Platform
To be a successful indie author, you need to have a brand / writer platform. At first, this may sound like a daunting task. And yes, it is a lot of work. But I've found that it helps to outline goals, and then break down your plan into small steps that you can easily do a little of each day. Even if you only spend 10 minutes a day, over the course of a few months, you can … [Read more...] about Indie Authors: Building Your Brand and Writer Platform
Guest Post: How to Build Your Brand Name Through Social Media (Infographic)
By Belle Balace Looking to build your platform online? Belle Balace from Visme shares tips on growing your brand through social media. Whether you’re just starting to build your online presence or you just launched your startup and want to share it to the whole world, there’s no better way to achieve this than through social media. If you have no idea on how to do this or … [Read more...] about Guest Post: How to Build Your Brand Name Through Social Media (Infographic)