book description

After the cover, a book description may be the most important tool in selling a book. On a print book, the blurb appears on the back cover. For ebooks, this is the description that appears on every sales page, usually below the cover and just before the reviews. Concise tends to be better, and for books sold both as print and ebooks, it's easier to use the same description. … [Read more...] about Writing a Strong Book Description, a.k.a. The Blurb