By Giacomo Rotella
If you’re an author, you need a solid marketing strategy to boost the visibility of your brand and grow traffic to your website.
Fortunately, in 2021 there are many advertising ideas you can use for free.
As a self-publisher, you can take advantage of one of many free advertising ideas to promote your business with no money.
If you wrote an ebook, Amazon Kindle Publishing is with no doubt the best place for free advertising.
Make sure you also take advantage of social media platforms like Facebook, Instagram, Twitter, and Linkedin. The best one depends on your industry and audience.
93% of marketers say that video marketing is an important part of their strategy. That’s because it’s an engaging form of content, with billions of users watching one billion hours every day.
If you don’t want to try new content formats, make sure you create a blog. You can repurpose parts of your ebook content to grow an online audience that will be interested in reading more about a certain topic.
Check out the infographic below to learn about the free advertising tools you should know about and what types of businesses each works best for, along with tips to help you get the most out of free advertising.
Originally from Rome, Italy, Giacomo Rotella holds a Bachelor of Business Administration from Hult International Business School. He’s an experienced marketer with a focus on SEO.
