By Stacy Walden
Blogging is one of the best ways to build a platform, both as a book author and as a freelance writer. With over 3.5 billion searches on Google every day, it’s estimated that 77% of internet users read and interact with blogs. This is a good sign for writers as creating blog content can be inexpensive and provide you with more visibility and recognition.
There are a lot of benefits to blogging, especially if you do it regularly. Not only can blog content help you attract new readers but according to the Content Marketing Institute, blog posts perform highest for building brand awareness.
All of that being said, just like several other industries, the blogging landscape is constantly changing. With more than 576,000 websites being created each day, the landscape is being saturated and authors and freelancers need to do more to stay in the know of trends.
For professional writers who are interested in starting a blog, the folks at WebsiteSetup provided a list of the must know blogging trends to stand out in 2021. Incorporate a few of their blogging statistics and strategies to help you get your blog off the ground.
Stacy Walden is a senior content marketing specialist at Siege Media. She enjoys writing about a variety of topics including blogging, business development and productivity.