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Self-Publishing

Book Marketing Tips for the Holidays and Year Round

Monday, November 13, 2023 by Sabrina Ricci Leave a Comment

By Ralph Daily from Birmingham, United States (Roasted American Turkey) [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons

It's been a while since I've down a roundup of articles. Since the holiday season is coming up fast, here's a list of helpful marketing-related articles (there's even a few specific for the holidays)! Holiday Specific Holiday Book Marketing: An Author’s Guide to Black Friday and Beyond on Written Word Media The Ultimate Holiday Promotion Calendar on A Marketing … [Read more...] about Book Marketing Tips for the Holidays and Year Round

Blog Posts and SEO

Monday, November 6, 2023 by Sabrina Ricci Leave a Comment

Two bloggers

When it comes to people learning about you and your work, content (marketing) is king. And when it comes to content marketing, blog posts and SEO are a great way for readers to find your writing. CMI outlines 7 steps to building a long-term content model, which includes finding that sweet spot intersection between audience interest and your knowledge base, writing about a … [Read more...] about Blog Posts and SEO

Tips for Creating Engaging Content Your Audience Will Find

Monday, October 30, 2023 by Sabrina Ricci

Content is king

Sometimes, writing content can feel overwhelming. It helps to have a framework in mind, and to plan ahead of time so you know the content you create will reach your audience. Here are some tips: Write content that people trust. Figure out what answers your audience is searching for (via search terms and predicting search engine rankings), and provide them with … [Read more...] about Tips for Creating Engaging Content Your Audience Will Find

Setting Writing Goals and Other Writing Tips

Monday, October 23, 2023 by Sabrina Ricci

When you're writing a book, there are a lot of things to keep in mind: character development, strong scenes, a plot that moves forward with each scene, etc. This applies to both fiction and non-fiction writing. Writing Tips Joy E. Rancatore offers some helpful tips about how she kept track of her timelines and characters in her various writing projects, to make sure … [Read more...] about Setting Writing Goals and Other Writing Tips

Selling More Books With Book Sales Funnels

Monday, October 2, 2023 by Sabrina Ricci

If you're an author (self-published or traditionally published), it helps a lot to understand how marketing works. At first, it may seem like a lot—it took me years to change my focus from writing / content creation to having a holistic view of publishing. Of course, you want to write the best book possible. That involves taking the time to write a draft, getting early … [Read more...] about Selling More Books With Book Sales Funnels

35 Resources for Producing, Promoting, and Monetizing Your Podcast

Monday, September 25, 2023 by Sabrina Ricci

A podcast studio

Podcasting is only continuing to grow, so it feels right to share another list of helpful podcast resources (for those of you who may be considering launching your own podcast). Producing Your Podcast Episode Check: A Podcast Editor's Best Friend "How to write an interview podcast script" on Vocal Fry Studios "7 Tips for Publishing an Accessible Podcast" on … [Read more...] about 35 Resources for Producing, Promoting, and Monetizing Your Podcast

7 Ways Podcasting and Marketing Are The Same

Monday, August 28, 2023 by Sabrina Ricci

Originally posted on LinkedIn. Edited and updated here. What do podcasting and marketing have in common? A lot more than you may think. Both involve: Collaboration: People are important! Whether you're working with other podcasters, interviewees, marketers, product managers, or sales people, you should agree on goals and roles and learn to work well together. … [Read more...] about 7 Ways Podcasting and Marketing Are The Same

3 Ways to Step Up Your Book Marketing

Monday, August 21, 2023 by Sabrina Ricci

Office, for book marketing

I'm on a roll with marketing related posts lately. For this post, let's get back to books specifically. Sometimes, when it comes to marketing, it's helpful to have some big goals and then break things down into smaller, easier to manage, tasks. With that in mind, here are three ways you can step up your book marketing. 1. Spruce up your book sales page Especially your … [Read more...] about 3 Ways to Step Up Your Book Marketing

Writing Content People Want to Read

Monday, August 14, 2023 by Sabrina Ricci

Writing on a laptop

Let's talk about writing, and how to write content (whether it be books, articles, or even marketing copy) that people will want to read. Start with your goals. Kindlepreneur has a great guide on goal setting. The gist is to figure out your big project goal, and then break it down into smaller, more manageable steps. Then create a system so you're accountable for achieving … [Read more...] about Writing Content People Want to Read

5 Lessons Learned From Roy Chapman Andrews (Adventurer, Author, and Indirect Inspiration for Indiana Jones)

Monday, July 31, 2023 by Sabrina Ricci

Roy Chapman Andrews

“If we are to understand our world of today we must know its past.” —Roy Chapman Andrews If you know of Indiana Jones, then you know Roy Chapman Andrews: the explorer, adventurer, and naturalist who was indirectly the inspiration for Indiana Jones. Andrews is well known for his expeditions to the Flaming Cliffs of the Gobi Desert in Mongolia, where he and his team found … [Read more...] about 5 Lessons Learned From Roy Chapman Andrews (Adventurer, Author, and Indirect Inspiration for Indiana Jones)

Newsletter Deep Dive: Creating, Growing, and Earning Money

Monday, July 24, 2023 by Sabrina Ricci

Email newsletter

Having a newsletter is a great way to build your community. In addition to delivering them valuable content on a regular basis, you can keep them up to date on your projects and any products or services you're offering. Let's dive in. Newsletter Content You can format and write your newsletter in a lots of different ways. NewsletterOperator has 10 examples of newsletter types … [Read more...] about Newsletter Deep Dive: Creating, Growing, and Earning Money

Finding More Readers with Author Freebies and Landing Pages

Monday, July 10, 2023 by Sabrina Ricci

By now, you've probably heard all about the benefits of having your own email list. It's a way to connect with readers and fans. You can let people know when you're releasing a new book or having a sale. You can work with your superfans and create a Street Team to help you launch your next book. You can ask readers for feedback, or see if people are interested in your next book … [Read more...] about Finding More Readers with Author Freebies and Landing Pages

Communities: Why They’re Important and How to Build One

Monday, June 19, 2023 by Sabrina Ricci

A community of people

Communities are important, and they can be powerful. As an author, your community consists of your readers, your fans, people who support your work. In addition to selling more of your work, or having a successful launch, your community can be a great place to share ideas, engage and connect with fans, and give people with shared interests a space to belong. You can build … [Read more...] about Communities: Why They’re Important and How to Build One

Marketing and Social Media for Writers

Monday, June 5, 2023 by Sabrina Ricci

Social media icons

There are a lot of ways writers can promote their work and connect with potential readers online. Here are a few tips and resources. Marketing Content "Get the Most From Your Webinars With These 13 Repurposing Ideas" on Content Marketing Institute: Webinars are a great way to connect with interested people and let them know what you're about. And after, you can take parts of … [Read more...] about Marketing and Social Media for Writers

Do You Want To Sell Print Books? A Quick Overview of Considerations and POD Platforms

Monday, May 29, 2023 by Sabrina Ricci

Print books

When it comes to publishing, self-publishing can be a great option for authors. However, when self-publishing, you have to think of yourself as running a business. That means taking into consideration things like the cost of publishing (editing, design, marketing, etc.) and what the price of your book will be. And when pricing your book, remember to factor in how much other … [Read more...] about Do You Want To Sell Print Books? A Quick Overview of Considerations and POD Platforms

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Books for Indie Authors

Books for Indie Authors

Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book
Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book
by Tim Grahl
tagged: indie-publishing and to-read
The Author Training Manual: Develop Marketable Ideas, Craft Books That Sell, Become the Author Publishers Want, and Self-Publish Effectively
it was amazing
The Author Training Manual: Develop Marketable Ideas, Craft Books That Sell, Become the Author Publishers Want, and Self-Publish Effectively
by Nina Amir
Other reviewers have called The Author Training Manual a must-read, and I have to agree. Nina Amir has compiled a great amount of research, experience, and real-life samples that can help any other, self-published, traditionally publishe...
tagged: indie-publishing

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