Pinterest is all about sharing (or pinning) images, and there are many ways indie authors can use this social media platform to their advantage. You can pin images to different boards, and tailor your boards to different interests. For example, as an indie author you could create boards that recommend books to read share quotes about reading display interesting book … [Read more...] about Indie Author Marketing Guide: Pinterest
LinkedIn is known for being a professional network, and a great place to share your resume online. As an indie author, here are a few ideas of how to use LinkedIn to your advantage: Add your books with links to sale pages on your profile page. LinkedIn allows you to upload cover images, either under specific job titles or listed under "Publications." Get to know … [Read more...] about Indie Author Marketing Guide: LinkedIn
Next up in the Indie Author Marketing Guide series is Goodreads. Goodreads is a social network for book lovers, now owned by Amazon. Users can join groups, follow authors, rate and review books, compile lists of read books, and promote books with giveaways. According to The Creative Penn, "Goodreads’ recommendation engine is an algorithm similar to Netflix" and "A book does … [Read more...] about Indie Author Marketing Guide: Goodreads
The most successful indie authors have marketing plans for their books or series. Generally, when you are launching a book or promoting a book, you want to have a plan in place 4-6 weeks in advance. Part of the plan is figuring out which sites you can use to promote your book. Self Publishing Review has a list of free book marketing sites. Indies Unlimited also recommends … [Read more...] about Marketing and Promoting Your Book
By Janz Nordman As an author or blogger, Your website is one of your vital channels to your audience. Therefore, your website needs to be protected as your own kid. That’s when Cloudflare, a content delivery network provider (CDN), comes in as a guardian to look after your loved ones and enhance the performance too. An unprotected website could represent a risk for … [Read more...] about Guest Post: What is Cloudflare?
When it comes to selling books, most people think of Amazon and Kindle. Although Amazon may be the biggest ebook distributo r, it's not the only option for indie authors. Ebook Retailers Ebay. An unconventional way to sell ebooks. Feedbooks. An ebook retailer designed for mobile reading. Google Play Books. Though the platform is currently not allowing new people … [Read more...] about Indie Authors: An Overview of Book Distribution Options
Editing is an important step to publishing, both indie and traditional. A book that is poorly edited can be a big turn off to readers. Bridget McKenna gives an example in her post, "Why I Didn't Keep Reading Your Book, Part 2": Your opening sentence demonstrated that you don’t know the difference between “number,” which is used to describe things that can be counted, such as … [Read more...] about Indie Authors: Self-Editing Before Getting Your Manuscript Edited
By Angelica Hartgers Let’s face it: Self-publishing a book can be costly, and this reality is what turns many aspiring authors away from this publishing route. But the truth is that self-publishing doesn’t have to be as financially burdensome as you might have been led to believe. If the idea of paying out-of-pocket for publishing services doesn’t appeal to you, don’t let … [Read more...] about Guest Post: 3 Creative Ways to Decrease Self-Publishing Costs
It's been a while since I've down a roundup of articles. Since the holiday season is coming up fast, here's a list of helpful marketing-related articles (there's even a few specific for the holidays)! Holiday Specific Holiday Book Marketing: An Author’s Guide to Black Friday and Beyond on Written Word Media The Ultimate Holiday Promotion Calendar on A Marketing … [Read more...] about Book Marketing Tips for the Holidays and Year Round
By Andre Oentoro There are millions of content being published every day, in many different forms tooㅡ articles, videos, social media posts, and others. Some people like to read written blog posts, while others prefer something more visual like videos. Each has its own benefits. Words can explain something deeper and more throughout, while visual content attracts people’s … [Read more...] about Guest Post: The Complete List of Infographic Tools and Platforms (Updated for 2019)
Audio content (audiobooks and podcasts) is growing in popularity. Below are some tips and tricks, and news to get you up to speed on this aspect of the publishing industry. Making and Marketing Audiobooks "Understanding Audiobook Production: An Interview with Rich Miller" on Jane Friedman "5 Ways to Market Your Audiobook Without Ads" on Jane Friedman "ACXU Presents: … [Read more...] about Tips and Tricks and the Latest Updates in Audiobooks and Podcasting
By Mariah When was the last time you read a book or watched a movie where 1) at least one of the main character’s parents is dead, 2) dies suddenly, or 3) is slowly dying over the course of the movie. Chances are, that was pretty recently — painfully recently. When they want to give their character hardship or a tragic origin story, too many writers will knock off a parent … [Read more...] about Guest Post: Stop Killing Your Characters’ Parents!
By Autumn One of the biggest goals of an author is to get their thoughts and writings out into the world. Unfortunately, that’s impossible without an audience. So what can you do to grow your audience base and sell more books? These are some of the most successful strategies you can employ. Social Media If nobody knows about your book, you can’t expect them to buy it. … [Read more...] about Guest Post: How To Grow Your Audience And Sell More Books Using Social Media
By Andriana Moskovska An infographic on influencer marketing—a tactic that can help boost book sales Nearly half of online users rely on influencer recommendations before purchasing a product. It’s no longer a question whether influencer marketing is effective or not. Instead businesses are learning how to strategically integrate it into their marketing … [Read more...] about Guest Post: Influencer Marketing Facts You Should Know
By Mariah T. Writing a scene involving a car crash can be a little tricky. It's a dramatic event, and as such, if done poorly, it can look like a writer's attempt to lure the reader into having emotions through unresearched, unskilled and lazy methods. But you can write car-crash scenes to great effect if you understand your genre and do the work. The Setup The way that … [Read more...] about Guest Post: How to Write a Realistic Car Crash Sequence