By Emmanuel Nataf We all dream about getting published one day. But the road to seeing our names in print? That depends on how you choose to go about it. Some plunge in and start churning out a novel, while others may find themselves wandering down the e-zine alley. Still others might give up entirely and decide to work their way up in the publishing world a different … [Read more...] about Guest Post: The 4 Biggest Mistakes You Can Make When Entering a Writing Contest
Self-Publishing
Resources for Making Videos and Marketing With Them
Videos can be a great tool for marketing. But there's a lot to learn. Below are some resources to help you get started, and links to updates on major platforms. How to Use Video for Marketing How to create videos to promote your book on Front Edge Publishing How to create a successful YouTube channel on My Wife Quite Her Job A video hack to boost ecommerce sales on … [Read more...] about Resources for Making Videos and Marketing With Them
Growing Your Presence on Social Media
![By Brian Solis and JESS3 [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons](https://i1.wp.com/digitalpubbing.com/wp-content/uploads/2017/03/Brandsphere.jpg?resize=150%2C150&ssl=1)
Social media is great. You can connect with people easily, you can learn new things, and you can share awesome content. It's also a lot of hard work, because you want to make sure you are posting high quality content that resonates with people, and it takes some effort to measure and tweak your strategy. A lot of people advocate for figuring out who your audience is, finding … [Read more...] about Growing Your Presence on Social Media
Indie Authors: Book Promotion Tools and Tips
![By Volkan berber (Own work) [CC BY-SA 4.0 (http://creativecommons.org/licenses/by-sa/4.0)], via Wikimedia Commons](https://i2.wp.com/digitalpubbing.com/wp-content/uploads/2016/06/Books-dog-hipster-kite-reading-Favim.com-189949.jpg?resize=150%2C150&ssl=1)
Marketing is a crucial part of book publishing. If no one knows your book is out there, how can you expect people to read it? With that in mind, here's a compilation of tips and tools that can help you with your book promotion efforts. Book Promotional Tools BookPromotion.com stresses four components of a book marketing plan: promotional tools, groups, street teams, and … [Read more...] about Indie Authors: Book Promotion Tools and Tips
Guest Post: 5 Steps to Finding Profitable Book Topics on Amazon
By Alexandria Evensen As an independent author you must fill two distinct roles—that of the creative, and that of the entrepreneur. If you’re reading this it’s probably safe to assume you’re not just writing for fun. You’re likely trying to shape a brand, create a passive income, or use your writing skills to promote an online business. Your writing topics should align … [Read more...] about Guest Post: 5 Steps to Finding Profitable Book Topics on Amazon
Monetary Options for Authors
It's hard to make a living from writing. Below are different ways to get funding for your work. Grants and Scholarships The Elizabeth George Foundation: "[...] committed to providing emerging playwrights, short story writers, poets, and unpublished novelists with one-time funding that will enable them to live and work for a period of time as a writer" MacDowell Colony: … [Read more...] about Monetary Options for Authors
Starting and Growing Your Blog
When it comes to blogging, there's a lot to know. Here are some resources to help you, whether you're starting out or looking to grow your blog. Blog Posts "12 Steps to a Great Blog Post" on Australian Christian Writers "13 Blog Post Blunders You Should Avoid (And What to Do Instead)" on Your Writer Platform "9 Grammatical Errors (and How to Avoid Them)" on Self … [Read more...] about Starting and Growing Your Blog
Social Media Updates and Resources
Social media is an important piece of an indie author's platform. And there are always new features and trends to learn about. Below are some recent news items, as well as tips and resources for using social media. Instagram "Instagram seems to be testing direct messaging on web" on Mashable "Pinstagram? Instagram code reveals Public Collections feature" on … [Read more...] about Social Media Updates and Resources
Using a Pen Name
I don't use pen names, but I can understand why an author may want to use one. Writers Write recently published a post on why writers would want to use a pen name. They mention a lot of reasons, including keeping your identity secret, using a shorter name that's easier to remember, writing in multiple genres and targeting different audiences, and to use a different name from an … [Read more...] about Using a Pen Name
Online Tools for Building Your Author Platform
As indie authors, so much of our work and efforts go into online marketing, and content on the web. With that in mind, here are some tools (both free and paid) that can help you build your platform and promote your books. Book Advertising "Changes to Amazon Advertising: What Authors Need to Know" on Jane Friedman: A breakdown of new advertising modes, the improved dashboard, … [Read more...] about Online Tools for Building Your Author Platform
Guest Post: The Impact of Cloud Technology on The Publishing Industry
By Joe Peters Many of the changes in the publishing industry have been evident over the years. We’ve seen a significant shift from print to digital, where people are just as likely to read from a smartphone or computer screen as they are to buy a book from their local store. Digital Transformation Makes Publishing Easier The digital transformation of the industry has … [Read more...] about Guest Post: The Impact of Cloud Technology on The Publishing Industry
Guest Post: The Complete Guide to using Facebook to Market your Writing
By Naomi Nakashima Installing a well-planned and thought out chatbot can invite your audience to engage with your page in a whole new way. Naomi Nakashima goes into detail about the changes to Facebook marketing, including how building a chatbot into your Facebook strategy can help you connect with your audience. Below is an excerpt from Naomi's post. Using Facebook to … [Read more...] about Guest Post: The Complete Guide to using Facebook to Market your Writing
Guest Post: The 6 Best Tools for Video Marketing
By Candy Video marketing is an attractive, versatile, and extremely effective way to reach your target audiences. As all we know, the mother of all social networks, Facebook, has been strongly favoring video content in its news feeds. To help you create compelling, inspiring, and actionable marketing videos, I list some main video marketing tools that you should know. 1. … [Read more...] about Guest Post: The 6 Best Tools for Video Marketing
Guest Post: 6 Savvy Business Lessons You Can Learn from a Car Salesperson
By Zach Painter If you’ve ever worked in sales, then you’re all too familiar with the process of delivering a successful sales pitch. As a skill you cultivate and hone over time, creating a strategy that has a high rate of success is no easy feat. The fact is, pitching is a necessary skill set that professionals in every industry need to perfect — and the same goes for … [Read more...] about Guest Post: 6 Savvy Business Lessons You Can Learn from a Car Salesperson
Guest Post: Learn From Social Media Influencers How To Create Your Personal PR Strategy
By Ellie Chapman Social media influencer isn't just a buzzword. Pixlee defines it as a “user on social media who has established credibility in a specific industry and who has access to a large audience and can persuade others by virtue of their authenticity and reach.” More importantly, as an indie author, you can learn a lot from social media influencers and incorporate … [Read more...] about Guest Post: Learn From Social Media Influencers How To Create Your Personal PR Strategy
