Digital Pubbing

Exploring the ins and outs of the publishing industry

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Guest Post: How to Increase Reader Engagement When Promoting a New Book

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By Heather Redding The U.S book publishing industry rakes in about 26 billion dollars every year. Even so, selling a new book is difficult if your target audience fails to engage with you or your content. For authors, reader engagement is one of the metrics by which they measure their book’s impact. It's the act of immersing oneself in a type of content and bonding … [Read more...] about Guest Post: How to Increase Reader Engagement When Promoting a New Book

Guest Post: Dialogue Tips – 476 Alternatives to “Said”

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By Luke Palder A great story packs meaning into every word, painting the scene as vividly as possible for the reader. Every word should earn its place in the manuscript. English is jam-packed with vocabulary—in fact, it has a larger lexicon than any other language, likely because of its history of mixed Germanic and Romance roots. But what’s the point of having such a … [Read more...] about Guest Post: Dialogue Tips – 476 Alternatives to “Said”

7 Ways Podcasting and Marketing Are The Same

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Originally posted on LinkedIn. Edited and updated here. What do podcasting and marketing have in common? A lot more than you may think. Both involve: Collaboration: People are important! Whether you're working with other podcasters, interviewees, marketers, product managers, or sales people, you should agree on goals and roles and learn to work well together. … [Read more...] about 7 Ways Podcasting and Marketing Are The Same

Guest Post: 4 Easy SEO Tips for Writers and Authors [+Successful Examples]

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By Ivelisse Rodriguez Search engine optimization (SEO) is an ever-important part of an author marketing strategy. The issue? Having a strong social media presence is emphasized over having an SEO strategy. Not only are social media platforms easy and familiar to use, they can expose a large audience to your work in a relatively short period of time. There’s no doubt … [Read more...] about Guest Post: 4 Easy SEO Tips for Writers and Authors [+Successful Examples]

Guest Post: Top 8 Platforms to Sell Your Ebooks

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By Rob Davis “You either die a hero or you live long enough to see yourself become the villain.” This quote from Harvey Dent from the ever-famous “Batman: The Dark Knight” movie and comic is an apt representation of what an ebook goes through as it rests in your hard drive, waiting to be published and sold. As time passes, your ebook seems to get more ‘outdated’, not to … [Read more...] about Guest Post: Top 8 Platforms to Sell Your Ebooks

Guest Post: 5 Key Questions to Get to Know Your Kids

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Allen Wolf is the author of You're Pulling My Leg!: The Ultimate Storytelling Game and You're Pulling My Leg! Junior: The Ultimate Storytelling Game. By Allen Wolf My wife and I helped our five-year-old boy, and seven-year-old girl ride their bikes when a stranger approached us on the street. “Are those your grandkids?” he asked with a smile. “No, I’m their dad,” I … [Read more...] about Guest Post: 5 Key Questions to Get to Know Your Kids

Guest Post: 4 Important Questions Authors Should Ask Before Querying Literary Agents

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By Marissa DeCuir Your manuscript is prepped and ready to go, and now you’re thinking about seeking a literary agent so you can pursue traditional publishing. But where to begin? While there are plenty of helpful articles online about how to find an agent, many how-tos don’t answer some of the nitty gritty questions about what to seek out—and be wary of—during the … [Read more...] about Guest Post: 4 Important Questions Authors Should Ask Before Querying Literary Agents

Guest Post: Developing an ebook Writing Strategy — Update For 2020

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By Rob Davis Back in the day, you only had to assume one role; that of a writer. Editors, proofreaders and publishers were those big agencies that would print your book and ship them to booksellers around the world, charging you hefty royalties in the process. However, the tide shifted on September 28th, 2011 with the release of Amazon Kindle, which ushered in a new era … [Read more...] about Guest Post: Developing an ebook Writing Strategy — Update For 2020

Guest Post: Devising a Guest Blogging Strategy—The Do’s and Don’ts

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By Dave Brown Guest blogging is one of the most effective ways to divert traffic to your online business. Not only does it bring traffic from a wider range of audiences, it also imbues your site with authority. That’s something Google loves. Not only will that help you rank better, but also help get repeated traffic and gain customer loyalty. However, you need to have a … [Read more...] about Guest Post: Devising a Guest Blogging Strategy—The Do’s and Don’ts

Guest Post: Is Employing Men Over Women a Nefarious Plot?

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By Hristina Nikolovska Even though we live in the 21st century, employees around the world still face gender inequality. According to the latest statistics about women in the workforce, numbers are not in favor of women. For starters, the pay gap between men and women is 20%, and for every dollar that a man earns, a woman earns $0.82. These problems occur across … [Read more...] about Guest Post: Is Employing Men Over Women a Nefarious Plot?

Guest Post: Lean Book Publishing: How to Drastically Increase Success Rates by Publishing Books the Lean Way

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By Albert Griesmayr Most authors will tell you that they write for themselves and not for other people. But the truth is, authors write for recognition; and for that to happen, your book should be a product-market fit. The success of a book is really a matter of whether readers will love it or not! More than 2 million books get published on a worldwide scale per year … [Read more...] about Guest Post: Lean Book Publishing: How to Drastically Increase Success Rates by Publishing Books the Lean Way

Guest Post: Most Common Reasons Authors Fail To Publish Their Work

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By Michelle Laurey There were more than 45 thousand writers and authors working to make a living in the United States in 2019. That’s a lot of people pursuing their passion. Unfortunately, despite an increase in the number of people exploring the world of writing work, there are still a lot of writers who struggle to achieve success. There’s more to reaching your goals … [Read more...] about Guest Post: Most Common Reasons Authors Fail To Publish Their Work

Guest Post: 5 Fail-safe Strategies for Selling More Books

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By Dave Chesson Selling books can be hard. Sure, marketplaces like Amazon have made it easier than ever to list your books for sale, but grabbing readers’ attention is more difficult than ever. In this article, we’ll look at five strategies you can use to sell more books. Strategy 1: Select the Right Keywords When you publish a book on Amazon, you get the opportunity to … [Read more...] about Guest Post: 5 Fail-safe Strategies for Selling More Books

Guest Post: How to Use Guest Appearances and Interviews in Tandem with your SEO

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By Jason Khoo You’ve written your book, you’ve reviewed it a million times and you finally published it. Now, it’s time to publicize and market it! By now, you’re most likely aware that in order to do so, you’ll need to be doing speaking circuits and getting on podcasts, video interviews, and features. If you’ve been doing all of the above, great—that is a first major … [Read more...] about Guest Post: How to Use Guest Appearances and Interviews in Tandem with your SEO