By Mikel Otis If you're like most professionals, you probably send dozens of emails every day without giving the subject line a second thought. It's a last-minute addition. If that's the case, you're doing something wrong. The subject line may frequently decide whether or not it is opened and how the receiver reacts. Writing email subject lines that get opened is an … [Read more...] about Guest Post: 5 Tips on How to Write a Good Email Subject Line
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Blog Posts and SEO
When it comes to people learning about you and your work, content (marketing) is king. And when it comes to content marketing, blog posts and SEO are a great way for readers to find your writing. CMI outlines 7 steps to building a long-term content model, which includes finding that sweet spot intersection between audience interest and your knowledge base, writing about a … [Read more...] about Blog Posts and SEO
Guest Post: How To Create An Author Website In WordPress On Your Own
By Lucy Manole Are you an author looking to make an impact with your upcoming works? The best way to give your books the reach they deserve is by creating a WordPress author website. Nowadays, books are increasingly bought online. Think about the last time you bought a book! Was it you visiting a physical store or getting it delivered to your doorstep? In other words, … [Read more...] about Guest Post: How To Create An Author Website In WordPress On Your Own
59 Resources for Writing, Editing, Marketing, and Publishing
It's been a while since I've had a list of resources type of post, so let's wrap up this year with one about pretty much all the aspects of publishing. Pre-Publishing Considerations "Seven Worries of an Aspiring Author" on Self Publishing Formula "Book Idea Validation Mastery" on Kindlepreneur "How to Master Your Fear Like a Navy SEAL" on Medium "Navigating the … [Read more...] about 59 Resources for Writing, Editing, Marketing, and Publishing
Guest Post: Do Core Web Vitals Affect SEO?
By Joseph Dyson Do you believe your website's content is up to the mark, but you’re still not getting enough traffic? An important reason why some websites aren’t ranked higher on Google and other search engines is that, despite offering high-quality content, they offer poor website performance and user experience. If your website takes longer than the standard load time … [Read more...] about Guest Post: Do Core Web Vitals Affect SEO?
Do You Want To Sell Print Books? A Quick Overview of Considerations and POD Platforms
When it comes to publishing, self-publishing can be a great option for authors. However, when self-publishing, you have to think of yourself as running a business. That means taking into consideration things like the cost of publishing (editing, design, marketing, etc.) and what the price of your book will be. And when pricing your book, remember to factor in how much other … [Read more...] about Do You Want To Sell Print Books? A Quick Overview of Considerations and POD Platforms
Finding More Readers with Author Freebies and Landing Pages
By now, you've probably heard all about the benefits of having your own email list. It's a way to connect with readers and fans. You can let people know when you're releasing a new book or having a sale. You can work with your superfans and create a Street Team to help you launch your next book. You can ask readers for feedback, or see if people are interested in your next book … [Read more...] about Finding More Readers with Author Freebies and Landing Pages
Guest Post: How Journaling Can Stimulate Your Creativity and Enhance Your Other Writing
By Lisa Tener a. Don’t you love it when you sit down to write and the words flow with ease? b. Don’t you hate it when you sit down and feel stuck? As writers we want more "a" and less "b". Journaling can be the perfect catalyst for writing that flows. The Creative Effects of Journaling Where do I start? Journaling can be a writer’s superpower. Journaling can: … [Read more...] about Guest Post: How Journaling Can Stimulate Your Creativity and Enhance Your Other Writing
Guest Post: A Guide to Hiring a Ghostwriter for Large Writing Projects
By Jori Hamilton The main author of a novel is usually the one that gets the most credit and attention. But, what most people don’t realize is that that one author on the front cover of the book may not be the only one involved. It can take authors an average of 4-8 months to complete a book, and they require a lot of help during that time to get it ready for publication. … [Read more...] about Guest Post: A Guide to Hiring a Ghostwriter for Large Writing Projects
Starting and Growing a YouTube Channel
Having a YouTube channel is a great way to reach out to your audience, and potentially earn money. You can repurpose content you've already created in to videos, or create new, short videos for your niche. There's a lot of great advice on how to grow a YouTube channel. Content Marketing Institute highlights having a compelling intro, doing keyword research (YouTube is a … [Read more...] about Starting and Growing a YouTube Channel
Guest Post: 7 Simple Social Media Tips for Successful Authors
By Porter Gale Gone are the days when authors relied on publishers for handling the entire process. With an increase in self-publishing, it’s crucial to implement the right social media tactics for effective promotion. In this choice, every aspect of the book including writing, editing, packaging, marketing, etc. is handled by the writer himself. No author should … [Read more...] about Guest Post: 7 Simple Social Media Tips for Successful Authors
Guest Post: Strategies for Getting Published as an Independent Writer
By Jori Hamilton Going with a publishing house may offer the ability to get in front of a larger crowd, but at what cost? If your story is mangled by editors and publisher demands on the way to publication, the final product can end up completely different than the book you set out to write. Self-publishing offers an alternative that, while less splashy, allows you, the … [Read more...] about Guest Post: Strategies for Getting Published as an Independent Writer
Guest Post: 5 Proven Tips to Set Your Brand Apart From Your Competitors
By Ronald Gabriel Everybody has a brand. When you say you are a ‘coffee lover’ or an ‘avid reader’, you are establishing traits that everyone around you associates with your brand. Similarly, your author brand is how people identify you as an author. It is everything; from your requirements, and standards, to your voice, and opinions. Your brand identity is the story you … [Read more...] about Guest Post: 5 Proven Tips to Set Your Brand Apart From Your Competitors
Guest Post: 6 Reasons Why Authors Should Start a Podcast
By Pospos Roque As an author, reaching out to your current and potential readers can be challenging. You might have tried everything, from attending book conventions to book readings. Nothing seems to work with you until you found podcasting. If you are wondering, “Why should I start a podcast to market my work?” Let me introduce what a podcast is and the advantages of … [Read more...] about Guest Post: 6 Reasons Why Authors Should Start a Podcast
Guest Post: Content Marketing Tips: How To Effectively Tell Your Brand’s Story
Quick editor's note: As an author, you have a brand. So don't be afraid to tell your brand's story! By Emma Dittmer Today’s effective content marketing strategies revolve around the concept of storytelling. While content marketing has always been about adding value beyond selling a product or service, telling a brand’s story in a significant, meaningful way has certainly … [Read more...] about Guest Post: Content Marketing Tips: How To Effectively Tell Your Brand’s Story
