By Hristina Nikolovska Even though we live in the 21st century, employees around the world still face gender inequality. According to the latest statistics about women in the workforce, numbers are not in favor of women. For starters, the pay gap between men and women is 20%, and for every dollar that a man earns, a woman earns $0.82. These problems occur across … [Read more...] about Guest Post: Is Employing Men Over Women a Nefarious Plot?
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Guest Post: Lean Book Publishing: How to Drastically Increase Success Rates by Publishing Books the Lean Way
By Albert Griesmayr Most authors will tell you that they write for themselves and not for other people. But the truth is, authors write for recognition; and for that to happen, your book should be a product-market fit. The success of a book is really a matter of whether readers will love it or not! More than 2 million books get published on a worldwide scale per year … [Read more...] about Guest Post: Lean Book Publishing: How to Drastically Increase Success Rates by Publishing Books the Lean Way
Guest Post: Most Common Reasons Authors Fail To Publish Their Work
By Michelle Laurey There were more than 45 thousand writers and authors working to make a living in the United States in 2019. That’s a lot of people pursuing their passion. Unfortunately, despite an increase in the number of people exploring the world of writing work, there are still a lot of writers who struggle to achieve success. There’s more to reaching your goals … [Read more...] about Guest Post: Most Common Reasons Authors Fail To Publish Their Work
Guest Post: 5 Fail-safe Strategies for Selling More Books
By Dave Chesson Selling books can be hard. Sure, marketplaces like Amazon have made it easier than ever to list your books for sale, but grabbing readers’ attention is more difficult than ever. In this article, we’ll look at five strategies you can use to sell more books. Strategy 1: Select the Right Keywords When you publish a book on Amazon, you get the opportunity to … [Read more...] about Guest Post: 5 Fail-safe Strategies for Selling More Books
Guest Post: How to Use Guest Appearances and Interviews in Tandem with your SEO
By Jason Khoo You’ve written your book, you’ve reviewed it a million times and you finally published it. Now, it’s time to publicize and market it! By now, you’re most likely aware that in order to do so, you’ll need to be doing speaking circuits and getting on podcasts, video interviews, and features. If you’ve been doing all of the above, great—that is a first major … [Read more...] about Guest Post: How to Use Guest Appearances and Interviews in Tandem with your SEO
Books Forward Book Marketing Campaign Giveaway
Quick note: This is a very promotional post, which I don't normally do. However, this particular giveaway sounds like a great deal for one lucky author. Good news authors! Books Forward is running a publicity and book marketing campaign giveaway for authors. You've got until October 1 of this year to enter. For more details, head over to … [Read more...] about Books Forward Book Marketing Campaign Giveaway
176 Resources and Tools to Market and Launch Your Book
Trying to figure out a book marketing plan but don't know where to start? Don't worry, I've got you covered with 176 resources ranging in advertising tips, to places to book blog tours, to content marketing, and more. A few of these resources were published in 2019, when the world was different, so you may need to adapt accordingly. Advertising Kindlepreneur course … [Read more...] about 176 Resources and Tools to Market and Launch Your Book
80+ Resources for Starting and Producing a Podcast
It's always interesting to me to look at the trends and learn about other industries. In the case of podcasting, there is a lot of overlap with book publishing. Here are some resources if you're interested in starting your own podcast, or want to glean some insights for book publishing. Podcast Strategy "What’s the secret to a successful podcast?" on Rachel Corbett … [Read more...] about 80+ Resources for Starting and Producing a Podcast
By The Numbers: 47 Lists To Help You Publish and Market Your Work
It's time for another list! This week I'm sharing a number of helpful list articles I've been collecting for a while. Author Websites and Emails "15 Things You MUST DO Before Changing WordPress Themes" on WP Beginners "45+ Author Websites with Stellar Designs" on BookBub "3 Secrets to an Effective Landing Page" on The Book Designer "6 Goals for Your Newsletter … [Read more...] about By The Numbers: 47 Lists To Help You Publish and Market Your Work
Researching Your Next Book
I've been thinking a lot about non-fiction books lately. For those of you working on a non-fiction book, or maybe a fiction book that requires a lot of research, here are some resources I've recently found (in no particular order): Journalist's Toolbox: "The site is updated twice a week, typically on Thursday nights and Sunday afternoons, or as news dictates. The site … [Read more...] about Researching Your Next Book
Guest Post: How to Market Your Book to Teens
By Hayley Zelda In this day and age, the internet rules the world, especially for young people. If you’re thinking about marketing to teens and you aren’t looking at online platforms or social media, then you’re doing it wrong. Social media plays a significant role in marketing today. Here are some ways to market a book to young people: Leverage a storytelling platform … [Read more...] about Guest Post: How to Market Your Book to Teens
Guest Post: Ebook Marketing: Tried and Tested Strategies That You Can Follow
By Sudhir Bhushan More and more businesses are looking for new marketing avenues to generate qualified leads, which are essential to boosts conversion. With the fierce competition online, there is no dearth of options for customers. This makes it harder for businesses to garner leads that convert. However, here, the one technique that has really proven quite lucrative for … [Read more...] about Guest Post: Ebook Marketing: Tried and Tested Strategies That You Can Follow
Guest Post: 4 Computer Hacks for Writers
By Ashley Wilson When you think of the most common difficulties facing writers, you probably think of writer's block, time management, and burnout. Have you ever stopped to wonder how many hours the average writer loses to tech-related issues? In the modern world, the vast majority of writers use computers with word processing applications for their craft. Some amongst … [Read more...] about Guest Post: 4 Computer Hacks for Writers
Writing and Editing Your Work
We all know writing takes a lot of practice, and a lot of patience while you build up your skills (not to mention building up a thick skin). With that in mind, and while more and more people are working on their novels, I've rounded up some resources that help writers hone their writing skills. First up, Live Write Thrive has a great post about how writers can say more with … [Read more...] about Writing and Editing Your Work
Guest Post: 5 Ways to Sell More Books and Reach More Readers with Video Marketing
By Cristian Stanciu Did you know two thirds of online activity revolves around watching videos? You probably knew that a lot of all internet traffic is video traffic nowadays, but didn’t expect it to be that much. YouTube is one of the biggest examples that has over a billion users and more than 500 million hours of videos are viewed on it every day. And Facebook … [Read more...] about Guest Post: 5 Ways to Sell More Books and Reach More Readers with Video Marketing
