By Lucia Tang Writers aren’t prophets. No matter how hard we wish, we can’t just take dictation from some divine voice in our ears — we’re supposed to find our own inspiration. But when you’re on the run from a deadline, in a fight with a chapter, or just sick of wishing the book in your head would magically appear on your laptop, finding inspiration can feel like a DIY root … [Read more...] about Guest Post: 10 Tips and Tricks to Get Writing Inspiration Anywhere and Anytime
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Guest Post: Social Media and Hashtags For Writers
Editor’s note: The following is an excerpt from Kindlepreneur’s “The Ultimate Guide to Social Media for Writers 2022.” Read on to also learn about which hashtags to use to increase discoverability on platforms such as TikTok, Instagram, Pinterest, and Twitter. By Dave Chesson Using social media to get our writing out into the world can be an amazing opportunity. It helps … [Read more...] about Guest Post: Social Media and Hashtags For Writers
Marketing Funnel Part 6: Sharing Your Story With a Webinar
Editor's Note: This is part 6 of my marketing funnel series. You can read part 5 here. The webinar is pretty much the last step in the marketing funnel, where we want people to consider purchasing our product. In my case, I wanted to help podcasters by offering them an online course. We ended up doing three webinars. The first webinar was months before we officially … [Read more...] about Marketing Funnel Part 6: Sharing Your Story With a Webinar
Marketing Funnel Part 5: Driving Traffic to Your Content with Paid Ads
Editor's Note: This is part 5 of my marketing funnel series. You can read part 4 here. We've covered quiz funnels, SEO, and email lists. Another way to drive traffic to your content (such as a quiz funnel), is with paid ads. For my podcasting quiz, I created paid ads for Google, Facebook, and Reddit, mostly because we saw the most conversations and activity around … [Read more...] about Marketing Funnel Part 5: Driving Traffic to Your Content with Paid Ads
Marketing Funnel Part 4: Building and Making the Most of Your Email List
Editor's Note: This is part 4 of my marketing funnel series. You can read part 3 here. All right, you've created some great content and you're starting to get people to read or consume your content because you've set up your SEO, and they can easily search and find it. The next step is to build your email list. Remember in the first post of this series, when I wrote you … [Read more...] about Marketing Funnel Part 4: Building and Making the Most of Your Email List
Marketing Funnel Part 3: Driving Traffic to Your Content With SEO
Editor's Note: This is part 3 of my marketing funnel series. You can read part 2 here. My last post was about building a quiz funnel to reach a new audience for a product, such as an online course. So once you've built your quiz, how do you go about finding your audience? The first step is to use SEO to your advantage. For your quiz page, figure out the keyword or phrase … [Read more...] about Marketing Funnel Part 3: Driving Traffic to Your Content With SEO
Marketing Funnel Part 2: Lessons Learned Building a Quiz Funnel
Editor's Note: This is part 2 of my marketing funnel series. You can read part 1 here. Last year, my husband and I launched our online course, Complete Podcasting Course. We'd been podcasting for nearly 7 years and in 2021 it became both our full-time jobs, so we wanted to share what we'd learned and help people who are just getting started. I'd built online courses before, … [Read more...] about Marketing Funnel Part 2: Lessons Learned Building a Quiz Funnel
Marketing Funnel Part 1: Going to Market With an Online Course or Book
For authors and content creators, marketing may seem like a foreign thing. Something that should be done, that could help. I used to feel the same way, then a few years ago, my job shifted to a marketing role, and I learned there are so many interesting ways to do marketing, and that, if done right, marketing (and a marketing funnel) can make a huge difference in whether or not … [Read more...] about Marketing Funnel Part 1: Going to Market With an Online Course or Book
Selling More Books With Book Sales Funnels
If you're an author (self-published or traditionally published), it helps a lot to understand how marketing works. At first, it may seem like a lot—it took me years to change my focus from writing / content creation to having a holistic view of publishing. Of course, you want to write the best book possible. That involves taking the time to write a draft, getting early … [Read more...] about Selling More Books With Book Sales Funnels
Guest Post: The Indie Author’s Ultimate Guide to Self-Publishing an Audiobook
By April Miller The audiobook sector is perhaps one of the most popular and fastest-growing segments of the publishing industry. Audiobooks, in the past, were not as much of an attractive investment for indie authors and trade publishers as they are today. The costs of producing, shipping, and creating tapes or CDs were high. Moreover, some books had to be shortened to fit … [Read more...] about Guest Post: The Indie Author’s Ultimate Guide to Self-Publishing an Audiobook
