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Content marketing is a powerful way to get readers interested in your brand. Here are some resources to help you figure out how best to create content that can help you sell your books: Planning Content "7 Ways to Stop Flailing with Your Content Marketing in 2017" on Content Marketing Institute "How to Write a Creative Action Plan You'll Actually Follow" on By Regina … [Read more...] about Marketing Books with Content
The Science of Writing and Reading
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It's been a while since I've written any posts related to science on here. There are some really cool articles that have come out, specifically about books. (Hint: Books are good for your health, and can even improve your memory, according to Bustle.) Reading and Your Brain According to the Daily Mail, scientists have found that reading a novel can affect your brain for days … [Read more...] about The Science of Writing and Reading
Tips and Tricks for Starting Your Own Podcast
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I recently wrote about the 7 steps it takes Garret and I each week to publish an episode of our podcast, I Know Dino. If you're considering starting your own podcast, here are a few more resources to help you get going: Promoting Your Podcast and Growing Your Audience "11 Clever Ways to Promote Your Podcast to the World" on Entrepreneur "11 Ways To Promote Your Podcast … [Read more...] about Tips and Tricks for Starting Your Own Podcast
Guest Post: 5 Reasons Why Video Should Be a Part of Your Content Marketing Strategy
By Andre Oentoro In the last decade, the content marketing world has shifted from text posts to videos. Before, YouTube was just a site with only a dozen videos. Now, it’s the second biggest search engine right behind Google. Today, our social media feeds are dominated by videos. Whether it’s on your Instagram, Facebook, or Twitter, videos are taking over the Internet … [Read more...] about Guest Post: 5 Reasons Why Video Should Be a Part of Your Content Marketing Strategy
Guest Post: Online Listings Tips to Promote and Increase Book Sales
By Kiana Mason You’ve spent hours writing, editing, and perfecting your book. Now it’s ready to be delivered to the hands of readers everywhere. Whether you’re marketing your book on your website, on Amazon, or through an email blast, start with a listing description that lets people know exactly who you are and what your book is about and makes them want to read it. But … [Read more...] about Guest Post: Online Listings Tips to Promote and Increase Book Sales
Indie Author Marketing Guide: Pinterest
Pinterest is all about sharing (or pinning) images, and there are many ways indie authors can use this social media platform to their advantage. You can pin images to different boards, and tailor your boards to different interests. For example, as an indie author you could create boards that recommend books to read share quotes about reading display interesting book … [Read more...] about Indie Author Marketing Guide: Pinterest
Indie Author Marketing Guide: LinkedIn
LinkedIn is known for being a professional network, and a great place to share your resume online. As an indie author, here are a few ideas of how to use LinkedIn to your advantage: Add your books with links to sale pages on your profile page. LinkedIn allows you to upload cover images, either under specific job titles or listed under "Publications." Get to know … [Read more...] about Indie Author Marketing Guide: LinkedIn
Indie Author Marketing Guide: Goodreads
Next up in the Indie Author Marketing Guide series is Goodreads. Goodreads is a social network for book lovers, now owned by Amazon. Users can join groups, follow authors, rate and review books, compile lists of read books, and promote books with giveaways. According to The Creative Penn, "Goodreads’ recommendation engine is an algorithm similar to Netflix" and "A book does … [Read more...] about Indie Author Marketing Guide: Goodreads
Marketing and Promoting Your Book
The most successful indie authors have marketing plans for their books or series. Generally, when you are launching a book or promoting a book, you want to have a plan in place 4-6 weeks in advance. Part of the plan is figuring out which sites you can use to promote your book. Self Publishing Review has a list of free book marketing sites. Indies Unlimited also recommends … [Read more...] about Marketing and Promoting Your Book
Guest Post: What is Cloudflare?
By Janz Nordman As an author or blogger, Your website is one of your vital channels to your audience. Therefore, your website needs to be protected as your own kid. That’s when Cloudflare, a content delivery network provider (CDN), comes in as a guardian to look after your loved ones and enhance the performance too. An unprotected website could represent a risk for … [Read more...] about Guest Post: What is Cloudflare?
5 Classic Books That Are Perfect for Halloween
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Happy Halloween! To celebrate, here are 5 great Halloween-themed books. Sure, most of them are scary, but who can resist Charlie Brown? So here they are, in no particular order. The Shining by Stephen King: "Danny was only five years old but in the words of old Mr Halloran he was a 'shiner', aglow with psychic voltage. When his father became caretaker of the Overlook Hotel … [Read more...] about 5 Classic Books That Are Perfect for Halloween
Indie Authors: An Overview of Book Distribution Options
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When it comes to selling books, most people think of Amazon and Kindle. Although Amazon may be the biggest ebook distributo r, it's not the only option for indie authors. Ebook Retailers Ebay. An unconventional way to sell ebooks. Feedbooks. An ebook retailer designed for mobile reading. Google Play Books. Though the platform is currently not allowing new people … [Read more...] about Indie Authors: An Overview of Book Distribution Options
Indie Authors: Self-Editing Before Getting Your Manuscript Edited
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Editing is an important step to publishing, both indie and traditional. A book that is poorly edited can be a big turn off to readers. Bridget McKenna gives an example in her post, "Why I Didn't Keep Reading Your Book, Part 2": Your opening sentence demonstrated that you don’t know the difference between “number,” which is used to describe things that can be counted, such as … [Read more...] about Indie Authors: Self-Editing Before Getting Your Manuscript Edited
Women in Publishing
There have been a lot of interesting articles about women in publishing lately. According to Publisher's Weekly, "women represented 74% of the publishing workforce in both 2015 and 2016." However, there's a wage gap between men and women in the industry. In response, a number of women have started their own businesses. The article offers a lot more information, including how … [Read more...] about Women in Publishing
Guest Post: 3 Creative Ways to Decrease Self-Publishing Costs
By Angelica Hartgers Let’s face it: Self-publishing a book can be costly, and this reality is what turns many aspiring authors away from this publishing route. But the truth is that self-publishing doesn’t have to be as financially burdensome as you might have been led to believe. If the idea of paying out-of-pocket for publishing services doesn’t appeal to you, don’t let … [Read more...] about Guest Post: 3 Creative Ways to Decrease Self-Publishing Costs
